A WHOLE NEW WAY OF DOING BUSINESS
TRANSFORM YOUR LEADERSHIP AND COMPANY CULTURE
At KeHE, we are combining the business as usual grind, with meaning and purpose, and with a focus on the flourishing of every employee. The result has been amazing. While seeing top line and bottom line grow 10x, our people have experienced well-being, belonging, and an environment where they can do their best work and become the best versions of themselves. We're finding this to be a better way and a different way of doing business.
We call it the Good Path to Great Results.
We believe that by walking the Good Path, businesses can generate great results.
We believe it because we’ve seen it.
BUSINESS AS USUAL
You leave your weekly senior team meeting and something just isn’t sitting right. The company is headed in a good direction and lots of “stuff” is getting done on time and under budget.
But some of your best people aren’t sticking around, and the general atmosphere just isn’t very fun. Instead, your people seem tired, and the culture seems to primarily run on stress and fear rather than collaboration, teamwork and unity.
THE FIRST WAY OF MEASURING BUSINESS
If getting stuff done is our only way of thinking about work, and profit is our only measure of success, we actually take on tremendous risk as a leader.
First, we actually risk missing the very target we’re focused on – profit. Second, we risk losing our team and losing our best talent, and lastly we risk our legacy as a leader. People will remember how they were treated; how they felt under your leadership more than what you accomplished.
When culture is primarily transactional, people are exploited, and performance is often driven by fear, shame, or bonuses.
Business as usual is broken, and everyone knows it.
BUSINESS WITH A CAUSE
Lately, the market has shifted to cause-oriented ways of doing business. Many organizations are focusing on social or environmental causes even before business results, and not always focused on the true employee experience. Like the first way of doing business, there are elements of good that are critical in this second way.
The demand for business with a cause is clear. We celebrate the many organizations who have added purpose to their scorecard. And yet, a critical disconnect remains.
Gen-Z is “the first generation to prioritize purpose over salary… They expect consistency and authenticity and will call you out, often publicly, if they don’t see it. They will leave companies ... with toxic workplace cultures.”
THE SECOND WAY OF MEASURING BUSINESS
- 34% of employees are actively engaged in their workplace.
- 23% of employees “strongly agree that they can apply their organization’s values to their work every day.”
- 42% of employees feel their company’s purpose statements actually drive impact.
Having considered business as usual and business with a cause, let’s journey to a third way of looking at business. We call it the Good Path to Great Results.
BUSINESS ON THE GOOD PATH
On the Good Path, wholistic thriving of people becomes the primary focus, connected with purpose and profit. Getting stuff done and doing good are essential and celebrated within the business. But we believe we must go further. Business can also be a space for human flourishing.
Businesses that measure a third way are highly relational and motivated by joy rather than fear. Employees are affirmed in their humanity and welcomed into a space that fosters healing, transformation, belonging, and abundance—both personally and professionally. Jobs become whole-person growth journeys, not just a means to an end.
BENEFITS OF THE GOOD PATH
- Joy-driven culture
- Highest engagement and performance possible
- Whole-person leadership development
- Employees flourish and go home driven and full
- 40% increase in workforce retention
- 30% higher levels of innovation
- 19% increase in operating income
THE THIRD WAY OF MEASURING BUSINESS
NOW IT'S YOUR TURN
Imagine if you embraced the Good Path, and what it would be like for your people to truly flourish along with your business. Imagine a culture transformed by healthy relationships and purpose-filled leaders. In the end, while profitability is a priority, clearly it can be one among many.
READ OUR FULL WHITE PAPER
DOWNLOAD OUR WHITEPAPER
The Good Path to Great Results is not merely getting results or creating social good. Both are important, but not enough. In this whitepaper, we make the case for the whole-person journey and how that creates a new vector of goodness in your organization and the world.
SCHEDULE A CALL WITH US
Are you curious about the Good Path to Great Results? We'd be happy to schedule a Zoom call to give you an overview of the KeHE Leadership Academy and our mission to help organizations create whole-person leaders. Be sure to download our whitepaper first before you request a call.
TAKE OUR LEADER ASSESSMENT
This quick assessment will help us determine in broad strokes where you are in the first, second, and third ways of doing business. We use this assessment to begin screening candidates for our three-year cohort. We limit our cohort participants to seven a year.
